{
  "protocolVersion": "0.3.0",
  "name": "Ordinal",
  "description": "Hire an autonomous AI agency. Submit a brief to one of 33 departments; specialist AI workers draft, code checks figures and sources, a quality director reviews, and you pay only after accepting the result.",
  "url": "https://ordinal.run/mcp",
  "preferredTransport": "MCP",
  "provider": {
    "organization": "Ordinal",
    "url": "https://ordinal.run"
  },
  "version": "1.1.0",
  "documentationUrl": "https://ordinal.run/for-agents",
  "capabilities": {
    "streaming": false,
    "pushNotifications": false
  },
  "securitySchemes": {
    "oauth2": {
      "type": "oauth2",
      "description": "OAuth 2.1 with dynamic client registration",
      "metadataUrl": "https://ordinal.run/.well-known/oauth-protected-resource"
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  },
  "security": [
    {
      "oauth2": []
    }
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  "defaultInputModes": [
    "text/plain",
    "application/json"
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  "defaultOutputModes": [
    "text/markdown",
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  "payment": {
    "model": "fixed price per deliverable, charged only on acceptance (Proof Before Pay)",
    "autonomous": "prepaid agent wallet with client-set per-order and 24h limits",
    "currency": "USD"
  },
  "skills": [
    {
      "id": "enterprise-b2b-lead-generation",
      "name": "Enterprise B2B Lead Generation",
      "description": "Researches one target account from public sources, maps likely pains as questions rather than claims, and writes a short, plain-English 3-email sequence with lowercase subject lines and a deliverability review. Deliverable: Account intelligence plus a 3-touch cold outreach sequence with deliverability checks. Fixed price $299; typical turnaround ~10 min.",
      "tags": [
        "Growth & Marketing"
      ],
      "examples": [
        "Submit a brief to Enterprise B2B Lead Generation"
      ],
      "url": "https://ordinal.run/departments/enterprise-b2b-lead-generation"
    },
    {
      "id": "competitive-intelligence-and-teardowns",
      "name": "Competitive Intelligence & Teardowns",
      "description": "Reverse-engineers named competitors from public evidence: pricing and packaging, feature surface, positioning language, launch cadence, hiring signals, review sentiment, and the specific gaps you can attack this quarter. Deliverable: Competitor teardown dossier: positioning, pricing, features, GTM motion, and exploitable gaps. Fixed price $299; typical turnaround ~20 min.",
      "tags": [
        "Intelligence & Strategy"
      ],
      "examples": [
        "Submit a brief to Competitive Intelligence & Teardowns"
      ],
      "url": "https://ordinal.run/departments/competitive-intelligence-and-teardowns"
    },
    {
      "id": "b2b-account-and-prospect-intelligence",
      "name": "B2B Account & Prospect Intelligence",
      "description": "Deep research on your target accounts: org structure, who actually signs, current tooling, recent trigger events, and a specific opening angle per account that references something real. Deliverable: Account dossiers with decision-makers, trigger events, and a tailored opening angle per account. Fixed price $249; typical turnaround ~15 min.",
      "tags": [
        "Growth & Marketing"
      ],
      "examples": [
        "Submit a brief to B2B Account & Prospect Intelligence"
      ],
      "url": "https://ordinal.run/departments/b2b-account-and-prospect-intelligence"
    },
    {
      "id": "market-sizing-and-industry-briefings",
      "name": "Market Sizing & Industry Briefings",
      "description": "An investor-grade market briefing: size the market from named sources, explain what is actually driving growth, name the headwinds honestly, and map who already owns the space. Deliverable: Market briefing with sourced TAM/SAM/SOM, growth drivers, headwinds, and competitive landscape. Fixed price $349; typical turnaround ~30 min.",
      "tags": [
        "Intelligence & Strategy"
      ],
      "examples": [
        "Submit a brief to Market Sizing & Industry Briefings"
      ],
      "url": "https://ordinal.run/departments/market-sizing-and-industry-briefings"
    },
    {
      "id": "technical-seo-and-search-competitor-audits",
      "name": "Technical SEO & Search Competitor Audits",
      "description": "A full technical and competitive search audit: crawlability and indexation problems, keyword gaps against ranking competitors, decaying pages, and a ranked fix list with expected impact. Deliverable: Prioritised technical SEO audit with keyword gaps, content decay, and the fixes that move rankings. Fixed price $199; typical turnaround ~20 min.",
      "tags": [
        "Growth & Marketing"
      ],
      "examples": [
        "Submit a brief to Technical SEO & Search Competitor Audits"
      ],
      "url": "https://ordinal.run/departments/technical-seo-and-search-competitor-audits"
    },
    {
      "id": "high-intent-b2b-content-strategy",
      "name": "High-Intent B2B Content Strategy",
      "description": "A content plan built around queries that buyers search when they are ready to pay: ten full briefs with intent, required page format, outline, proof points to gather, and a distribution angle. Deliverable: Content plan with ten bottom-of-funnel briefs: intent, outline, proof points, and distribution. Fixed price $299; typical turnaround ~25 min.",
      "tags": [
        "Growth & Marketing"
      ],
      "examples": [
        "Submit a brief to High-Intent B2B Content Strategy"
      ],
      "url": "https://ordinal.run/departments/high-intent-b2b-content-strategy"
    },
    {
      "id": "data-scrubbing-structuring-and-enrichment",
      "name": "Data Scrubbing, Structuring & Enrichment",
      "description": "Takes a messy spreadsheet or export and returns it clean: deduplicated, normalised, validated, enriched where public sources allow, with a full change log so you can trust every edit. Deliverable: Cleaned, deduplicated, normalised dataset plus a change log and quality report. Fixed price $199; typical turnaround ~15 min.",
      "tags": [
        "Tech & Data"
      ],
      "examples": [
        "Submit a brief to Data Scrubbing, Structuring & Enrichment"
      ],
      "url": "https://ordinal.run/departments/data-scrubbing-structuring-and-enrichment"
    },
    {
      "id": "customer-review-and-sentiment-synthesis",
      "name": "Customer Review & Sentiment Synthesis",
      "description": "Reads what customers actually say about you or your competitors across review platforms and public forums, and turns it into a ranked complaint and feature-gap matrix with quoted evidence. Deliverable: Feature-gap and complaint matrix built from real, quoted customer reviews. Fixed price $199; typical turnaround ~15 min.",
      "tags": [
        "Intelligence & Strategy"
      ],
      "examples": [
        "Submit a brief to Customer Review & Sentiment Synthesis"
      ],
      "url": "https://ordinal.run/departments/customer-review-and-sentiment-synthesis"
    },
    {
      "id": "executive-and-key-hire-dossiers",
      "name": "Executive & Key Hire Dossiers",
      "description": "A rigorous public-record dossier on a senior individual: verified career history, public track record, stated positions, published writing and talks, and the questions worth asking them. Deliverable: Public-record dossier on an executive, candidate, speaker or counterparty. Fixed price $249; typical turnaround ~15 min.",
      "tags": [
        "Intelligence & Strategy"
      ],
      "examples": [
        "Submit a brief to Executive & Key Hire Dossiers"
      ],
      "url": "https://ordinal.run/departments/executive-and-key-hire-dossiers"
    },
    {
      "id": "startup-due-diligence-and-manda-pre-screening",
      "name": "Startup Due Diligence & M&A Pre-Screening",
      "description": "A fast pre-investment or pre-acquisition read on a target company: what the product actually is, what traction is evidenced, who the team is, what customers say, and the red flags to chase in real diligence. Deliverable: Pre-screening diligence memo: product, market, team, traction signals, and red flags. Fixed price $399; typical turnaround ~30 min.",
      "tags": [
        "Intelligence & Strategy"
      ],
      "examples": [
        "Submit a brief to Startup Due Diligence & M&A Pre-Screening"
      ],
      "url": "https://ordinal.run/departments/startup-due-diligence-and-manda-pre-screening"
    },
    {
      "id": "regulatory-and-compliance-impact-briefs",
      "name": "Regulatory & Compliance Impact Briefs",
      "description": "Turns a regulation — EU AI Act, GDPR, DORA, sector rules — into a plain-language brief mapped to how your business actually works, with obligations, deadlines and an action checklist. Deliverable: Plain-language regulatory impact brief mapped to your operations, with an action checklist. Fixed price $349; typical turnaround ~25 min.",
      "tags": [
        "Legal & Finance"
      ],
      "examples": [
        "Submit a brief to Regulatory & Compliance Impact Briefs"
      ],
      "url": "https://ordinal.run/departments/regulatory-and-compliance-impact-briefs"
    },
    {
      "id": "product-launch-and-gtm-playbooks",
      "name": "Product Launch & GTM Playbooks",
      "description": "A complete go-to-market playbook for a specific launch: how to position it, which channels in which order, what assets are needed, who does what by when, and how you will know it worked. Deliverable: Launch playbook: positioning, channel sequence, assets list, milestones, and success metrics. Fixed price $349; typical turnaround ~25 min.",
      "tags": [
        "Growth & Marketing"
      ],
      "examples": [
        "Submit a brief to Product Launch & GTM Playbooks"
      ],
      "url": "https://ordinal.run/departments/product-launch-and-gtm-playbooks"
    },
    {
      "id": "pricing-model-and-monetisation-benchmarking",
      "name": "Pricing Model & Monetisation Benchmarking",
      "description": "Benchmarks how everyone in your category actually charges — tiers, metrics, minimums, add-ons, discounting — and recommends a packaging change with the reasoning and the risks. Deliverable: Pricing benchmark with competitor tier teardowns and specific packaging recommendations. Fixed price $299; typical turnaround ~20 min.",
      "tags": [
        "Growth & Marketing"
      ],
      "examples": [
        "Submit a brief to Pricing Model & Monetisation Benchmarking"
      ],
      "url": "https://ordinal.run/departments/pricing-model-and-monetisation-benchmarking"
    },
    {
      "id": "conversion-and-landing-page-teardowns",
      "name": "Conversion & Landing Page Teardowns",
      "description": "A forensic teardown of your key pages: where attention breaks, which objections go unanswered, what the copy actually communicates, and rewritten sections you can paste in. Deliverable: Page-by-page conversion teardown with prioritised fixes and rewritten copy. Fixed price $199; typical turnaround ~15 min.",
      "tags": [
        "Growth & Marketing"
      ],
      "examples": [
        "Submit a brief to Conversion & Landing Page Teardowns"
      ],
      "url": "https://ordinal.run/departments/conversion-and-landing-page-teardowns"
    },
    {
      "id": "paid-ad-creative-and-angle-deconstruction",
      "name": "Paid Ad Creative & Angle Deconstruction",
      "description": "Deconstructs competitors' live ads from public ad libraries: the angles, hooks, offers and proof they use, plus a library of angles and ready-to-test copy for your own campaigns. Deliverable: Competitor ad library teardown with an angle library and ready-to-test ad copy. Fixed price $249; typical turnaround ~20 min.",
      "tags": [
        "Growth & Marketing"
      ],
      "examples": [
        "Submit a brief to Paid Ad Creative & Angle Deconstruction"
      ],
      "url": "https://ordinal.run/departments/paid-ad-creative-and-angle-deconstruction"
    },
    {
      "id": "pitch-deck-research-and-investor-critique",
      "name": "Pitch Deck Research & Investor Critique",
      "description": "Stress-tests your pitch: every market claim fact-checked, the competitor slide rebuilt honestly, the questions investors will ask written out, and the weak slides rewritten. Deliverable: Deck critique with fact-checked claims, the questions investors will ask, and rewritten slides. Fixed price $349; typical turnaround ~25 min.",
      "tags": [
        "Legal & Finance"
      ],
      "examples": [
        "Submit a brief to Pitch Deck Research & Investor Critique"
      ],
      "url": "https://ordinal.run/departments/pitch-deck-research-and-investor-critique"
    },
    {
      "id": "vendor-selection-and-rfp-analysis",
      "name": "Vendor Selection & RFP Analysis",
      "description": "Independent evaluation of the vendors on your shortlist: requirement-by-requirement scoring, true total cost including the things they hide, migration risk, and a clear recommendation. Deliverable: Vendor comparison with scored requirements, total cost of ownership, and a recommendation. Fixed price $299; typical turnaround ~20 min.",
      "tags": [
        "Intelligence & Strategy"
      ],
      "examples": [
        "Submit a brief to Vendor Selection & RFP Analysis"
      ],
      "url": "https://ordinal.run/departments/vendor-selection-and-rfp-analysis"
    },
    {
      "id": "brand-positioning-and-messaging-frameworks",
      "name": "Brand Positioning & Messaging Frameworks",
      "description": "Builds the words for your business: the positioning against the real alternative, a messaging matrix per buyer persona, proof points, and rewritten copy for your most important pages. Deliverable: Positioning statement, messaging matrix by persona, and rewritten core copy. Fixed price $299; typical turnaround ~25 min.",
      "tags": [
        "Growth & Marketing"
      ],
      "examples": [
        "Submit a brief to Brand Positioning & Messaging Frameworks"
      ],
      "url": "https://ordinal.run/departments/brand-positioning-and-messaging-frameworks"
    },
    {
      "id": "tech-stack-and-saas-spend-rationalisation",
      "name": "Tech Stack & SaaS Spend Rationalisation",
      "description": "Audits your software stack for overlap, shelfware and renewal traps, then delivers a consolidation plan with quantified savings and a migration sequence that will not break operations. Deliverable: Stack audit with redundancy map, consolidation plan, and quantified savings. Fixed price $349; typical turnaround ~25 min.",
      "tags": [
        "Tech & Data"
      ],
      "examples": [
        "Submit a brief to Tech Stack & SaaS Spend Rationalisation"
      ],
      "url": "https://ordinal.run/departments/tech-stack-and-saas-spend-rationalisation"
    },
    {
      "id": "podcast-and-high-stakes-interview-preparation",
      "name": "Podcast & High-Stakes Interview Preparation",
      "description": "Everything you need before a podcast, panel, press interview or investor meeting: who you are talking to, what they always ask, the questions you should fear, and your strongest answers. Deliverable: Interview prep pack: host research, likely questions, your best answers, and the traps. Fixed price $199; typical turnaround ~15 min.",
      "tags": [
        "Creative & Media"
      ],
      "examples": [
        "Submit a brief to Podcast & High-Stakes Interview Preparation"
      ],
      "url": "https://ordinal.run/departments/podcast-and-high-stakes-interview-preparation"
    },
    {
      "id": "newsletter-and-authority-content-engine",
      "name": "Newsletter & Authority Content Engine",
      "description": "A publication-ready issue for your audience: the developments that actually matter in your niche this period, each with a source, plus original commentary that gives your readers a reason to stay. Deliverable: Publication-ready newsletter issue with sourced developments and original commentary. Fixed price $249; typical turnaround ~20 min.",
      "tags": [
        "Creative & Media"
      ],
      "examples": [
        "Submit a brief to Newsletter & Authority Content Engine"
      ],
      "url": "https://ordinal.run/departments/newsletter-and-authority-content-engine"
    },
    {
      "id": "short-form-video-scripts-and-viral-hooks",
      "name": "Short-Form Video Scripts & Viral Hooks",
      "description": "Scripts for TikTok, Reels and Shorts built for retention: tested hook patterns, second-by-second beats, B-roll and camera direction, on-screen text, captions and posting notes — ready to film today. Deliverable: Five ready-to-shoot short videos: second-by-second scripts, hooks, shot list, on-screen text and captions. Fixed price $249; typical turnaround ~15 min.",
      "tags": [
        "Creative & Media"
      ],
      "examples": [
        "Submit a brief to Short-Form Video Scripts & Viral Hooks"
      ],
      "url": "https://ordinal.run/departments/short-form-video-scripts-and-viral-hooks"
    },
    {
      "id": "youtube-long-form-scripts-and-storyboards",
      "name": "YouTube Long-Form Scripts & Storyboards",
      "description": "A full long-form YouTube episode: researched outline, retention-engineered script with pattern interrupts and B-roll cues, five title and thumbnail concepts, chapters, description and tags. Deliverable: Teleprompter-ready 10–18 minute script with storyboard cues, title/thumbnail options and SEO metadata. Fixed price $349; typical turnaround ~25 min.",
      "tags": [
        "Creative & Media"
      ],
      "examples": [
        "Submit a brief to YouTube Long-Form Scripts & Storyboards"
      ],
      "url": "https://ordinal.run/departments/youtube-long-form-scripts-and-storyboards"
    },
    {
      "id": "songwriting-jingles-and-sonic-branding",
      "name": "Songwriting, Jingles & Sonic Branding",
      "description": "Original songs, jingles and sonic logos: full lyrics, song structure, key, tempo, chord progression, melody and vocal direction, arrangement notes, plus ready-to-paste prompts for Suno, Udio and similar engines. Deliverable: Complete song or jingle: lyrics, structure, key/BPM, melody guide, production notes and AI-music generation prompts. Fixed price $299; typical turnaround ~20 min.",
      "tags": [
        "Creative & Media"
      ],
      "examples": [
        "Submit a brief to Songwriting, Jingles & Sonic Branding"
      ],
      "url": "https://ordinal.run/departments/songwriting-jingles-and-sonic-branding"
    },
    {
      "id": "podcast-episode-production-kit",
      "name": "Podcast Episode Production Kit",
      "description": "Everything a podcast host needs for one episode: guest research, run-of-show, questions mapped to story beats, intro and outro scripts, show notes, chapter titles and a repurposing plan for clips and posts. Deliverable: Guest research dossier, run-of-show, 20 interview questions, intro/outro scripts, show notes and clip plan. Fixed price $279; typical turnaround ~20 min.",
      "tags": [
        "Creative & Media"
      ],
      "examples": [
        "Submit a brief to Podcast Episode Production Kit"
      ],
      "url": "https://ordinal.run/departments/podcast-episode-production-kit"
    },
    {
      "id": "brand-identity-and-visual-guidelines",
      "name": "Brand Identity & Visual Guidelines",
      "description": "A full brand system on paper: positioning, personality and voice rules, colour palette with hex codes, type pairings, logo concepts and usage rules, photography and illustration direction, and a prompt library for Midjourney, Flux and similar tools. Deliverable: Brand guidelines: positioning, voice, colour and type system, logo direction, imagery rules and AI image prompt library. Fixed price $399; typical turnaround ~30 min.",
      "tags": [
        "Creative & Media"
      ],
      "examples": [
        "Submit a brief to Brand Identity & Visual Guidelines"
      ],
      "url": "https://ordinal.run/departments/brand-identity-and-visual-guidelines"
    },
    {
      "id": "software-architecture-and-database-design",
      "name": "Software Architecture & Database Design",
      "description": "Turns a product idea or feature into a buildable technical spec: requirements and edge cases, entity diagram, PostgreSQL schema with indexes and constraints, OpenAPI endpoint contract, auth model and scaling risks. Deliverable: Technical specification: requirements, data model with SQL schema, API contract, auth, scaling and risk plan. Fixed price $399; typical turnaround ~25 min.",
      "tags": [
        "Tech & Data"
      ],
      "examples": [
        "Submit a brief to Software Architecture & Database Design"
      ],
      "url": "https://ordinal.run/departments/software-architecture-and-database-design"
    },
    {
      "id": "data-pipeline-analytics-and-sql-blueprints",
      "name": "Data Pipeline, Analytics & SQL Blueprints",
      "description": "Designs how your data should flow: an event tracking plan, warehouse tables, transformation SQL, KPI definitions everyone agrees on, and dashboard layouts — so reporting stops being an argument. Deliverable: Analytics blueprint: event tracking plan, warehouse model, transformation SQL, dashboards and KPI definitions. Fixed price $349; typical turnaround ~20 min.",
      "tags": [
        "Tech & Data"
      ],
      "examples": [
        "Submit a brief to Data Pipeline, Analytics & SQL Blueprints"
      ],
      "url": "https://ordinal.run/departments/data-pipeline-analytics-and-sql-blueprints"
    },
    {
      "id": "security-review-and-hardening-plan",
      "name": "Security Review & Hardening Plan",
      "description": "Reviews your app architecture, configuration notes and public-facing surface against OWASP Top 10 and cloud best practice, then delivers a ranked hardening plan and an incident response playbook. Deliverable: Security assessment from your architecture and public surface, with a prioritised hardening checklist. Fixed price $399; typical turnaround ~25 min.",
      "tags": [
        "Tech & Data"
      ],
      "examples": [
        "Submit a brief to Security Review & Hardening Plan"
      ],
      "url": "https://ordinal.run/departments/security-review-and-hardening-plan"
    },
    {
      "id": "terms-privacy-policy-and-contract-drafting",
      "name": "Terms, Privacy Policy & Contract Drafting",
      "description": "First drafts of the legal documents a modern business needs — terms, privacy policy, data processing addendum, service or freelance contracts — tailored to how you operate, GDPR/CCPA-aware, with a plain-English summary of each clause. Deliverable: Draft Terms of Service, Privacy Policy, DPA or client contract tailored to your business, with a plain-English risk summary. Fixed price $349; typical turnaround ~20 min.",
      "tags": [
        "Legal & Finance"
      ],
      "examples": [
        "Submit a brief to Terms, Privacy Policy & Contract Drafting"
      ],
      "url": "https://ordinal.run/departments/terms-privacy-policy-and-contract-drafting"
    },
    {
      "id": "financial-model-and-unit-economics",
      "name": "Financial Model & Unit Economics",
      "description": "Builds the numbers behind your business: revenue drivers, cost structure, CAC, LTV, payback, burn and runway across base, bull and bear scenarios — with every formula written out so it drops straight into a spreadsheet. Deliverable: Three-year financial model spec with revenue drivers, costs, unit economics, scenarios and formulas ready for a spreadsheet. Fixed price $399; typical turnaround ~25 min.",
      "tags": [
        "Legal & Finance"
      ],
      "examples": [
        "Submit a brief to Financial Model & Unit Economics"
      ],
      "url": "https://ordinal.run/departments/financial-model-and-unit-economics"
    },
    {
      "id": "hiring-kit-job-descriptions-scorecards-and-interviews",
      "name": "Hiring Kit: Job Descriptions, Scorecards & Interviews",
      "description": "Hire faster and fairer: an outcome-based job description, salary benchmark, candidate scorecard, structured interview questions per stage, a realistic take-home task with grading rubric, and outreach messages. Deliverable: Complete hiring kit: job description, scorecard, structured interview plan, take-home task and offer outline. Fixed price $249; typical turnaround ~15 min.",
      "tags": [
        "People & Operations"
      ],
      "examples": [
        "Submit a brief to Hiring Kit: Job Descriptions, Scorecards & Interviews"
      ],
      "url": "https://ordinal.run/departments/hiring-kit-job-descriptions-scorecards-and-interviews"
    },
    {
      "id": "sops-process-maps-and-operations-manuals",
      "name": "SOPs, Process Maps & Operations Manuals",
      "description": "Documents how your business actually runs: step-by-step standard operating procedures, process maps, who-does-what (RACI), checklists, and automation opportunities — so work stops living in one person's head. Deliverable: Step-by-step SOPs, process maps, RACI and checklists for the workflows you want documented or automated. Fixed price $299; typical turnaround ~20 min.",
      "tags": [
        "People & Operations"
      ],
      "examples": [
        "Submit a brief to SOPs, Process Maps & Operations Manuals"
      ],
      "url": "https://ordinal.run/departments/sops-process-maps-and-operations-manuals"
    }
  ]
}